To me, it feels better if the following were conjugated impératif rather than infinitif:
- Cliquer ici
I would prefer that the user be instructed to perform the actions shown on buttons or in links. Like in English:
- Click Here
What is the proper method of communication with a user? Tutoyer? Vouvoyer? Since in English, we frequently use the imperative and it can be translated to the second person singular form, to me, it feels like it is more personal.
I have users all over the world. Will choosing one seem too informal over the other?